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News and views on all things technology

Understanding Microsoft 365 collaboration tools

There are three communication and collaboration tools in Microsoft 365 that provide basically similar solutions for the same problem: Outlook Groups, Yammer, and Microsoft Teams. However, they all have subtle differences that set them apart from one another. Let’s take a look at some of them. Outlook Groups With Outlook Groups, every member gets a […]

Web conversion done right in 5 steps

Are there surefire ways to attract prospects to your website and to convince them to sign up for your product or service? The first step is always to make your website easy to use. Read on for five tips that improve user experiences, site trustworthiness, and conversion rates. 1. Optimize your website for mobile devices […]

How to conduct market research

Have you ever launched a new product or tried to improve an existing service, only to be disappointed by the results? Or maybe you want to get ahead of your competitors but have no idea where to start? Market research may just be the solution for you.

What is market research?
Market research involves collecting information about current and prospective customers, competitors, market size, and the like.

How to choose the best MSP

Business owners are increasingly realizing the importance of adopting efficient, flexible, and cost-effective IT systems. But as customers’ expectations rise, IT becomes far too complex and demanding for businesses to manage alone. This is why many companies outsource their IT needs to a managed IT services provider (MSP). MSPs defined MSPs are companies composed of […]

The threat of distributed spam distraction

You wouldn’t think that cybercriminals would carry out their nefarious schemes in plain sight — except that they do and you’ve probably already fallen victim to them. Learn all about a scheme called distributed spam distraction (DSD) and how malicious actors are using it to steal valuable information from their victims. What is DSD? DSD […]

Use Gmail with ease with these 5 tips

Gmail’s email management interface is a crowd favorite, owing to its pleasant aesthetics and intuitive design. But did you know that you can still take your Gmail experience up a notch? Try the following tricks. Undo Send In the fast-paced world of business, mistakes happen. And because everybody deserves a second chance at writing that […]

Ignore these outdated disaster recovery myths

Disaster recovery (DR) used to be an expensive solution that relied predominantly on tape backups. Today, cloud computing has dramatically changed the DR landscape, affording even small- and medium-sized businesses cheaper and more reliable DR solutions. Unfortunately, there are still a number of misconceptions about DR. Here are three myths that no longer apply. Myth […]

It’s time to rethink your password strategy

In 2003, the National Institute of Standards and Technology (NIST) stated that strong passwords should consist of upper- and lowercase letters, numbers, and symbols. Recently, however, the institute reversed its stance. Find out why and learn what their new recommendations are for creating strong passwords. The problem The issue isn’t that the NIST advised people […]

Obsolete firmware poses security risks

Are you still hanging on to your old work computers since they “still work fine”? While they may still help you get the job done, their outdated firmware can make you vulnerable to security risks that can lead to major problems. What is firmware? Firmware is a basic type of software that is embedded into […]

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