Reasons your business needs CRM software

Failure to understand your customers’ needs and wants could result in ill-informed marketing strategies. And when your company can’t satisfy their demands, they’ll likely turn to your competitors instead. To prevent this, deploying a customer relationship management (CRM) system can make a world of difference. Here’s a handful of reasons to make the switch. Grows […]

Can AI empower customer service agents?

Imagine having artificial intelligence assistants (AI) like Siri or Cortana as your company’s customer service agents. It sounds fantastical now, but it’s slowly turning into reality. For many organizations, integrating AI into their systems is the next logical step in innovating customer support. How AI capabilities enhance customer service AI has two capabilities that enhance […]

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